Business Development
Practical and Profitable Business Solutions.
Business Plan
A business plan can be overwhelming, but it doesn’t need to be.
If you have experience in the sort of business you’re exploring, you have a start. If you have any management, customer service or sales experience, you already have some of the necessary skills. With a small amount of help you can put together a practical business plan.
But planning doesn’t stop there.
Strategic Planning
Too many small businesses flounder or fail because they get caught up dealing with day to day fires and lose sight of their goals and their market. Strategic planning is as simple as keeping your eye on your business and your competition. Regular market review and response planning is important. This can be as simple as meeting for coffee on a regular basis with your business mentor, and taking a day or two every year to review your business.
If you’d like help with a business plan or with a review of your strategic direction, we can help.
Standard Operating Procedures
With Standard Operating Procedures in place, day to day decisions are made by staff; they don’t have to keep interrupting you. You’re released to do what you do best – develop your business.
When your people understand clearly what is expected of them; they know that they can find the answers to the questions they have themselves, they begin to take initiative within the parameters of those responsibilities. They enjoy greater job satisfaction which in turn results in employee motivation and retention. MMC has significant experience in the development of SOP’s and training. We may be able to help
21 Century Marketing is about Emotion and Connection
Marketing Graphics
Maintaining a consistent theme in your logo, your brochures and your website helps customers recognize you: it’s a part of branding. But that’s just the first step. We want them to associate that recognition with a positive experience of your products and services. How do we do that?
Story Telling
The second part of branding is the emotion, the feeling evoked when people think of your company – we don’t need Don Draper anymore; this is where social media takes over. The story of our company, the story of our products and services is being told on the web. Savy companies are telling stories. Savy companies recognize that customer service and social conscience are the only currency in this new reality. In this new global village, your reputation precedes you.